Grow
with China sports product industry and after more than
10 years, we stand out.
In 2005, 361° was listed as "100 Most Potential
Companies" by Chinese version of Forbes to be one of the
most potential companies in China.
In 2005, 361° was honored the title of "Top 500 Most
Valued Brands in China".
In 2005, 361° won the title of "Chinese Name Brand".
In 2005, 361° sponsored the prizes for Liaoning Sports
Delegation and Hubei Sports Delegation of the Tenth National
Games and won the title of "The Only Designated Supplier
of Prize Facilities".
In 2005, 361° (China) Co., Ltd. was established
and the strategy of global development was set up.
In 2006, 361° was identified as "Chinese Famous
Brand" by the State Administration for Industry and
Commerce, which marked that 361° had become a leading
enterprise that integrates "Chinese Famous Brand", "Chinese
Name Brand" and "Chinese Product Exempted from Quality
Inspection".
In November, 2006, it beat other international famous
brands on the on prime time of CCTV to be a partner
of sport events live broadcast of CCTV2007-2008. It
broke the monopoly of top resources by international
giants in the sensitive period before Beijing Olympics
to realize a major breakthrough of national sports brand.
In January, 2007, 361°, along with other Global
500 Companies, was awarded the prize of "Creative Marketing
Prize that Affecting China" in the activity of "Affecting
China" that sponsored by the Wharton School, CCTV News
list, Economic Observer and qq.com. It became the youngest
brand with rapid development.
In April, 2007, cornerstone-laying ceremony of 361°Technological
& Industrial Park was held, which was listed as
the Key Project of Fujian Province in 2007.
In 2007, 361° established TOP partnership
with Chinese national badminton team. It had been 10
years since it joined hands with top events. It signed
with world seeded players Lin Dan and Zhang Ning to
push forward the Chinese badminton cause.
In 2007, 361° rendered an utmost effort
to Xiamen International Marathon, which brought about
the first Chinese male champion. It promotes the spirit
of Marathon and 361° running culture transmission
in China.
In November, 2007, 361°CUBS was launched.
It fostered Chinese basketball talents with CUBS and
promoted the rapid development of Chinese basketball
cause.
In 2007, 361° joined hands with CCTV5 for "361°entertaining
basketball". Based on the success of 2006, it intensified
the promotion of sport events to be a new symbol of
oriental street basketball culture.
In 2007, 361° sponsored National Diving
Championship and Olympic Trial. It fully supports Chinese
team to win in 2008 Olympic Games and prepares for 2008
Olympic Games with the Chinese team.
In 2007, 361° and The Cities spread a
surge of public sports and nationwide fitness.
In 2007, 361° and qq.com upgraded their strategic
partnership. The concept of "sharing the sport events
with members" once again led the marketing of Chinese
network sports.
In 2007, 361° and The Same Song established
strategic partnership on public welfare in 10 major
cities in China to carry out large public welfare activities.
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